Alaska Air Group, Inc. (NYSE: ALK), parent company of Alaska Airlines, and Virgin America, Inc. (NASDAQ: VA) today announced that their boards of directors have unanimously approved a definitive merger agreement, under which Alaska Air Group will acquire Virgin America for $57.00 per share in cash. Including existing Virgin America indebtedness and capitalized aircraft operating […]
Alaska Airlines and Seattle fashion designer Luly Yang are announcing a new partnership to redesign uniforms for more than 12,000 airline employees. This is the next big step in the brand updates Alaska recently unveiled, which marked the company’s first major brand changes in 25 years. “We are thrilled to announce this new partnership with […]
Alaska Airlines today unveiled its first major brand change in 25 years to a crowd of about 1,800 employees. The refreshed brand was introduced on a newly painted Boeing 737-800 and soon will be featured throughout the airport experience, on all digital channels, in marketing materials and across Alaska’s entire fleet. “Our company has […]
Alaska Air Group Inc. (NYSE: ALK) today (05.01) reported December 2015 and year-end operational results on a consolidated basis, and for its subsidiaries, Alaska Airlines and Horizon Air. Detailed information is provided below. AIR GROUP (including flights operated by third parties) On a combined basis, Air Group reported a 9.9 percent increase in traffic on […]
Alaska Air Cargo is shipping more than 4,000 ornaments from the state of Alaska to the District of Columbia today, in support of the 2015 U.S. Capitol Christmas Tree program, in conjunction with the U.S. Forest Service-Chugach National Forest and Choose Outdoors. The colorful hand-decorated ornaments will be used to decorate the Capitol Christmas Tree […]
Emirates today (26.10) announced a new codeshare and lounge agreement with Alaska Airlines (AS). Pending governmental approval, Emirates will begin marketing up to 300 daily Alaska Airlines flights, which will give customers the simplicity of purchasing connecting flights on both airlines using one reservation, and a seamless ticketing, check-in, boarding and baggage check experience during […]